Episode Details

In this pod you’ll get to see the behind the scenes of the cannabis industry. Albert and Edgar founded La Familia. The FIRST Mexican cannabis brand that provides you with those classic Mexican flavors like Horchata, Mazapan, but with a little dose of Maryjane. Their company has grown to become one of the TOP edible companies in the state of California and you can find their product just about ANY Dispo you go to. At one point they added some BIG enemies. Big players in the industry saw what two young Mexican dudes were doing, and they wanted in. Albert and Edgar tell the story of how the industry has taken some jabs at them and what they’ve done to fend off the predators and remain the king of the hill.

We also get into what it’s like telling your MEXICAN mom you own and run a cannabis company… you don’t have to imagine what she’d say because you’ll hear it in this episode. Overall, these guys are full of business knowledge. You’ll learn many VALUABLE business lessons. If you're in business you’ll learn why it’s a good idea to take your eyes off the competition for a bit and focus on your own grass. Water that grass and get your lawn to look nice. As always, we thank you for taking the time to listen. We really appreciate the support. You already know we’re putting on for the Valley!