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Creating a Brand New Name - An interview with Jeremy Miller
Episode 56
Published 6 years, 3 months ago
Description
As a logo designer you’ve probably been approached by companies who have names that are far from perfect… they’re too long, hard to say, or just don’t properly represent the brand. You’ll likely want to help them improve, but where do you start? What does an expert brand naming service look like?
In this episode Ian interviews Jeremy Miller to find out. Jeremy is the author of the new book Brand New Name, and the founder of Sticky Branding who help business’ grow a remarkable brands.
Full show notes and episode transcription can be found here: https://logogeek.uk/podcast/creating-a-brand-name/
Books & Resources Mentioned- Sticky Branding – Website | Instagram | Twitter | LinkedIn Group | Facebook
- Brand New Name – Buy on Amazon US | Amazon UK
- Sticky Branding – Buy on Amazon US | Amazon UK
- 4 Disciplines of Execution – Buy on Amazon US | Amazon UK
- Lords of Strategy – Buy on Amazon US | Amazon UK
- Playing to Win – Buy on Amazon US | Amazon UK
- Any book written by David Aaker – Buy on Amazon US | Amazon UK
- iWantMyName – To check domain availability.
- KnowEm – To check brand name availability on over 575 popula