Episode Details

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If you're a coach, you've probably heard that you need to focus on people’s pain points when it comes to selling.

But what if that doesn’t feel aligned for you? The good news is there’s several even more effective ways you can sell without just focusing on people’s pain points and in this episode of the show I’m sharing 5 ways you can sell in a more positive way.

Tune in to learn:

• Why using pain points in selling can become an ethical issue
• How to balance the negative and positive aspects of selling
• What social proof is and why it can make a huge difference to your sales
• Why your clients aspirations, hopes and dreams are just as important as their problems

Check out the blog post that accompanies this episode.

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• Laura's website
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Other links mentioned in this episode:

• Simple copywriting tips to attract more coaching clients