Episode Details

Welcome back!

Today I’m talking to acupuncturist Lindsey Thompson about making Instagram reels an effective and manageable marketing approach for your practice.

I’ve been following Lindsey and her content creation online for a LONG time. At least 5 or 6 years.

She runs multiple businesses, including a very successful private practice and an online nutrition program teaching patients how to integrate TCM dietary therapy into their lives.

🎉 And today I’m releasing a brand-new PDA course, taught by Lindsey, called Introduction to Reels for Acupuncturists.

What I really like about Lindsey’s approach to Instagram reels is that she subscribes to the idea of “done is better than perfect." I think we can all use more of that in our marketing!

This class focuses on how to teach your audience what they need to know, using very brief Reels, so they decide to make an appointment with you.

In this class for beginners, you’ll learn how to…

• Create quick, easy reels from start to finish
• Know what to say or share that interests your ideal patients
• Connect with your audience in an authentic way
• Move followers along the pathway to becoming paying patients

>> The class is on sale this week for 25% off! The discount code is already applied on the checkout page. Click here to sign up!

And it’s worth 3.5 NCCAOM PDA credits. 💃

I think you’re really going to like her simple and effective approach to reels for beginners.

If you have any questions, you’re always welcome to email me at michelle@michellegrasek.com.

Without further ado, I’m happy to introduce Lindsey Thompson.

In this episode, we talk about:

• Why reels don't have to be complicated to generate patients
• Why posting reels regularly is important
• A few really good, really quick reels ideas you can duplicate this week!
• A discussion of success as the intersection of "a calm nervous system and meeting financial goals"
• And more!

SHOW NOTES:

• Save 25% this week on Introduction to Reels for Acupuncturists [3.5 NCCAOM PDAs]
• Lindsey's previous clinic Instagram account: @thompsonfamilyacu
• Lindsey's new clinic Instagram account: @blueheronwellnesscenter
• Lindsey's Vital Qi Nutrition Instagram account: @vital_qi_nutrition

Support the show

Curious about Acupuncture Marketing School, the online course for marketing beginners? Join me inside! Click here to learn more.