Episode Details

In this episode with Brett Ottolenghi, we discuss:

• How Brett got into the business of food importing.
• Having something to fall back on if your entrepreneurial venture doesn't work.
• Advice on how to bring a food product to market.
• Certain logistics that you can get caught up on when bringing a product to market.
• How doing one thing really well can take you far.
• Taking whats good and making it better
• Why Brett founded the Vegas Food Expo (VFX)
• What to expect at the Vegas Food Expo
• Trends in the restaurant industry.
• Why following trends is not always a good idea.
• Leveraging trends to create new products.

Brett Ottolenghi began in the food industry in 1998 importing truffles from Europe and selling directly to home gourmets via trufflemarket.com. In 2003, Trufflemarket.com evolved involved into artisanal foods. Ottolenghi is also the founder of the Vegas Food Expo (VFX)-an American food trade show designed for small and innovative companies that might not have the budget to present at larger food shows and connects them with retailers, chefs, restaurant owners and potential investors.

In this episode with Brett Ottolenghi, we discuss:

• How Brett got into the business of food importing.
• Having something to fall back on if your entrepreneurial venture doesn't work.
• Advice on how to bring a food product to market.
• Certain logistics that you can get caught up on when bringing a product to market.
• How doing one thing really well can take you far.
• Taking whats good and making it better
• Why Brett founded the Vegas Food Expo (VFX)
• What to expect at the Vegas Food Expo
• Trends in the restaurant industry.
• Why following trends is not always a good idea.
• Leveraging trends to create new products.

Brett Ottolenghi began in the food industry in 1998 importing truffles from Europe and selling directly to home gourmets via trufflemarket.com. In 2003, Trufflemarket.com evolved involved into artisanal foods. Ottolenghi is also the founder of the Vegas Food Expo (VFX)-an American food trade show designed for small and innovative companies that might not have the budget to present at larger food shows and connects them with retailers, chefs, restaurant owners and potential investors.

"If you really look closely real over night success took a long time."

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