Episode Details

On today’s episode Ashley and Josh chat with a friend of the podcast Jessica Winnie who is an Aesthetician in Southern California turned digital branding specialist. Jess has designed beautiful websites and content for some of the most influential names in the industry such as Reanne Kelly AKA @the.master.aesthetician and Haley Torres AKA @thefreckledaesthetician. In this episode, you can expect discussion surrounding:

• Jessica’s “why” and how she pivoted from Aesthetician to Design School to Stumbling Into Her Creative Niche after Opening a Shopify Account During the Pandemic
• What Shopify is
• Shopify vs. Squarespace 
• Pirate Ship vs. Go Shippo vs. Ship Station
• Creating an Ecosystem Around your Brand
• Copyright Infringement 
• Being Inspired vs. Stealing Original Ideas/Concepts and Passing Them Off as Your Own
• Jessica’s Unique Content Calendar Creation Offerings 
• How we need an Aesthetician Booking Software and how that’s a white space 
• Shadowbanning
• Trends vs. Staying Consistent with two platforms
• Niching down, aligning your content with your goals
• How We Need an Aesthetician Booking Software Created by an Aesthetician and How that’s a White Space 
• Shadowbanning
• Trends vs. Staying Consistent with Two Different Platforms
• Niching down, Aligning your Content with Your Goals

Honorable Mentions:

@kenziegreendesign

@starfacedaesthetics

@miakaelamaclean

@the.master.aesthetician

@shopify

@goshippo

@danielle.stead

@pirateship

@squarespace

@shipstation

@thefreckledaesthetician

@hydrafacial

@thelafacialist

@pinterest

@syndeo

@square

@vagaro

@acuity

Find, Follow & Hire Jessica Winnie:

Instagram: @Ave64studio

https://ave64studio.com/golden-skin-circle

Book Private 1:1 Mentorship with Ashley - 

https://calendly.com/agelessashley

Join us for our Free Golden Hour in January: https://view.flodesk.com/pages/63891e866fe9c61d37616ebb

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https://goldenexperienceguide.mykajabi.com

The Evolve Shop

 www.evolveskinandwellness.com/shop

BUBBLES & BUSINESS - Networking events in LA for Aestheticians

https://www.waxthatash.com/about-3

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