Episode Details
Back to Episodes236 - Counter Intuitive Approach to Niching in Web Design with Steve Schramm
Description
The pioneer of the subscription web design business model Steve Shramm is back on the podcast, this time to share all he’s learned about niching down his services in counter intuitive ways like niching by customer persona, project type and even business model.
In This Episode
00:00 - Introduction
02:39 - Greeting to Steve
06:14 - To scale or find ICA
09:31 - Niching choices
11:08 - Benefits of failing
13:45 - How to get good clients
15:35 - Imposing your will
21:00 - Not niching by industry
24:07 - Should you use a portfolio
29:06 - Serve the Queen Bee
36:24 - Coach Josh
39:03 - Do Success Stories
45:57 - Pricing
51:17 - Website messaging
53:01 - Steve’s favorite niche
58:09 - Discovery mindset
Get all links, resources and show notes at:
https://joshhall.co/236