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Ed Romaine - Head of Marketing and Brand Development, Sports at Warner Bros Discovery

Episode 95 Published 3 years, 2 months ago
Description

Runner. Soccer Ball. Basketball. Basketball player. Hockey stick. English flag. American flag. These are the 7 emojis that Ed Romaine has carefully curated to present himself to the world in his Instagram bio. Ed is the Head of Marketing and Brand Development, Sports at Warner Bros Discovery, where he oversees a myriad of sports related properties including House of Highlights and Bleacher Report. In their conversation, Ryan and Ed bond over their love for sports while discussing highlight culture and strategies for connecting with the modern fan. Ed also gives a behind the curtain look into his unique role that spans far beyond the world of sports, and touches on his approach to managing a massive team with an emphasis on candor.

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