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Why the ban on sale of loose cigarettes is not alarming investors
Episode 5
More than 70% of the cigarettes that are sold in India are sold in loose and yet, no alarm bells went ringing in the tobacco industry when a ban on the sale of loose cigarettes was announced.
Will the ban even succeed in pushing down cigarette sales?
Tune in.
With inputs from Ayush Agarwal
Published on 3 years ago