Episode Details

Several years ago, I'll never forget when a tax partner with a Top 10 accounting firm started talking about one of his favorite books. He described the book's three pillars - marketing, production, and accounting.

I smiled because I knew the title he was talking about - In The Black by Allen Bostrom.

A few weeks prior to this episode the marketing team for this book's co-author reached out to ask if they could be on the show. The answer was a resounding yes.

Roger Knecht is the President of Universal Accounting. He's also the perfect person to explain why accounting is anything but boring. 

Welcome to the Fresh Patch Podcast where we talk about everything, from dog...

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