Episode Details

"Coaching is a vocation to reach men who need to be reached."

His Dad left when he was 4. His Mom's 4th husband shot at him when he was 17. Bill Courtney didn't have male role models at home, but he found them on the field and in the classroom.

Today, Bill is a business owner, husband and father who believes: Giving back isn't something nice to do. It is a responsibility.

Bill chose to coach football in an impoverished North Memphis High School for a team that had won 4 games in 10 years. Through the tenants of love, consistency and self-assurance, he turned the team - and many lives - around.

This story won the Oscar for Best Documentary in 2011 for UNDEFEATED. I recently watched this movie with my wife and we were both so moved I knew I needed to get Bill on the show to share his story with you. Here we go!

SHOW NOTES:

• Growing up, I tried to figure out what was wrong with me "since my father didn't want me." It manifested into me doing things to prove I was worthy.
• In Undefeated, you see all of these fatherless kids and the destructive behaviors they had, I totally get it. I identify far more with them than you'd think. I look like a white, wealthy business owner.
• North Memphis was a bustling blue-collar town. In 1968, Martin Luther King was shot 5 miles south. Memphis fell apart; big companies and industries left. Today, your on your 3rd generation of loss and hopelessness.
• An 18-year-old man from North Memphis is 3 xs more likely to be dead or incarcerate by 21 than in college.
• These kids had suffered so much. All they were looking for was some consistency from somebody. It was a great opportunity to give them their basic needs: Love, self-assurance and consistency.
• During Bill's tenure: 19 players turned to 75; 35 of their 36 seniors in the last two seasons went to college; they had a strong winning record.
• "We stayed consistent on the tenants that matter in a meaningful life. Even those with the biggest challenges found success with this consistent focus."
• You have to love despite not 'because of' and you have to hold them accountable. Then you start seeing changes.
• Watch the Undefeated trailer.
• Read Bill's book Against the Grain
• Undefeated is not about wins and losses, its about not being defeated by your circumstances.
• Every single day is an opportunity. We all have struggles. But everyday the sun comes up is an opportunity to get it right.
• Character is not about how you handle your successes, its about how you handle your failures.
• Look in the mirror and say: I have a chance tomorrow to make it better. The only thing you can control are the remaining days of your life. It' the only thing that matters.
• Seize the opportunity. You get it every day.
• Motive matters. Don't be a fraud.
• Accolades, money and trophies are not a proper foundation. Service, leadership, character, selflessness, commitment that's a proper foundation. When you have it, you can handle all the the blessings that come your way.
• www.Coach bill Courtney.com

BILL COURTNEY'S LIVE INSIPRED 7

1. What is the best book you've ever read? The Bible.

2. Tomorrow you discover your wealthy uncle shockingly dies at the age of 103; leaving you millions. What would you do? I would pay off all the debt in my business and home. I'd create a trust for my kids so they'd have a good start but still have to work. Dona