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How I Built the Podcast Liftoff Playbook

How I Built the Podcast Liftoff Playbook

Season 1 Episode 292 Published 3 years, 5 months ago
Description

In May, I was at a bit of a crossroads. I wasn't sure what I should do with the many things I was working on, and I felt like I was being pulled in too many directions. I couldn't focus on one thing to help take my business to the next level. So I decided to focus on Podcasting. The path from them to now lead me to cutting away a lot of projects (including projects I like doing), all in the service of growing my business. And the centerpiece: my brand new Podcast Liftoff Playbook. 

So today, we're getting back to the roots of the show, and I'm going to tell you how I built this hybrid membership/course site. 

Top Takeaways 

  • Think about what your MVP is. Don't spend too much time thinking of every possibility for a new project. You'll never launch. Instead, launch quickly, and get feedback. 
  • Don't answer questions people aren't asking. I could have added in a bunch of features I thought were cool, but they would have delayed launch, and frankly, as far as I knew, no one would use them. 
  • Spend more time marketing than building something new. Get in front of new audiences and explain the problem your new project solves for them. 

Show Notes

Sponsored by: Nexcess | Ahrefs | LearnDash


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Streamlined Solopreneur is the podcast for solopreneurs who want to automate their business and take time off worry-free. Each week, Joe Casabona shares practical systems, tools, and strategies to help you reclaim your time and run your business without sacrificing your the rest of your life, or your health. 

Start with the free Solopreneur Sweep — a step-by-step method for finding where your business is losing time: https://streamlined.fm/sweep

If this episode helped you, leaving a review on Apple Podcasts helps other solopreneurs find the show — it only takes a minute and means a lot.

Connect with Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/

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