Episode Details
Back to EpisodesTikTok Voyeurism, Algorithm Hacks, SkinTok Tips, and How to Not Only Go Viral on TikTok but Also How to Play The Long Game with Jessica Messier
Season 3
Episode 20
Published 3 years, 4 months ago
Description
On today’s episode, Ashley and Josh chat with Head of Indie Label Partnerships at TikTok, Jessica Messier all about building a presence on TikTok! What you can expect in this episode:
- The possibilities of going viral quick
- What to focus on when creating content
- The difference between TikTok and other platforms
- The beauty of picking one thing to focus your content on
- Why your content should be education-focused
- How 2023 is going to be the year for e-commerce on TikTok
- All the hashtags
- Stepping away from perfection
- Voyeurism, BTS, etc.
- 7 seconds or less
- Time spent watching vs. length of videos
- How not to get dinged on the TikTok Algorithm
- TikTok Playlists
- How the algorithm is rewarding creators
- Why captions are so important
- Expanding your reach
- Human connection opportunities
- Share more than you think is necessary
Find Jess on Instagram:
@jessmessla
Honorable mentions:
@agentrx.co
@tiktok
@waxthatash
@kyliejenner
@instacart
@garyvee
@jessmessla
GOLDEN EXPERIENCE GUIDE - Go at your own pace mini courses for Aestheticians
https://goldenexperienceguide.mykajabi.com
The Evolve Shop
www.evolveskinandwellness.com/shop
BUBBLES & BUSINESS - Networking events in LA for Aestheticians
https://www.waxthatash.com/about-3
Private Hands-On Advanced Facial Training & Virtual Mentorship
2-Day Intensive Golden Touch Workshop Application
Free Golden Experience Guide Monthly Publication