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Why is there no more Kimchi for Korean media, instead it's KakaoTalk and Naver search.
Published 5 years, 6 months ago
Description
Heesang Yoo , Founder of Prism Communications, explains how the Korean media have a psyche defined by the period of Japanese occupation, the need for Korea customized pitches and the Korea specific social media channels including KakaoTalk and the google competitor Naver.
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