Episode Details
Back to EpisodesWhy Vox Media is going bigger into ad tech despite the skeptics
Season 4
Episode 13
Published 3 years, 5 months ago
Description
Next in Marketing spoke to Ryan Pauley Chief Revenue Officer at Vox Media on the contradictions he's seeing in the current ad market, and why some publishers might be struggling. Ryan also talked about why he thinks brands still haven't made a decision on a cookie alternative, and why the company is leaning in on some social platforms while potentially pulling back on others.
Guest: Ryan Pauley
Host: Mike Shields