Episode Details

Christina Hidek is a recovering attorney, and current Professional Organizer and certified PTO volunteer nerd. She founded PTO Answers 5 years ago to help empower parents to improve their child's educational experience and school community through PTA/PTO involvement. She's been an active PTO leader for the past 12 years and hosts the vibrant 7500+ member PTA/PTO Super Star Leaders Facebook Group. When she's not volunteering, you can find her in her garden, cheering on her boys at their hockey games, or walking the family dogs.

Show Highlights

• Encourage your PTOs to be on a first name basis with the superintendent.
• Tactics to create a culture that identifies problems with solutions when voicing feedback.
• Social media "Needs to be jazzier" to effectively generate attention towards the great stuff happening in your school.
• PTA / PTO are circuit breakers for teacher retention and selling your school to the community.
• Approaches when forming a new relationship or transforming a negative relationship with the PTA/PTO.
• Effective ways school leaders increase parent involvement.
• "I'm going to look for you on Tuesday" is a powerful phrase you need to master to create connection.

"The game has changed most drastically for public school leaders and for public school districts because they need to really be selling their school. It's not just that you're going to worry about educating the kids, coming up with a curriculum and all that kind of stuff. No, you have to go and sell your school to get the community kids to come to your school."

-Christina Hidek

Christina Hidek's Resources & Contact Info:

• Linkedin

• PTO Answers

• Facebook

• You don't have to go it alone as a PTA/PTO leader!

• Pinterest
• Youtube
• Freebie: 5 Uncomfortable Truths PTAs/PTOs Wish Principals Understood (and how to level up from the missed opportunities):Principal Uncomfortable Truths

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