Episode Details

We have two interesting guests for you to meet today, and our first conversation is an excellent example of some of the things you might not obviously know about people when you work with them remotely, as we delve into some of the non-work things which make our associates into whole people.

But we do talk about creativity, 21st century careers, and content marketing too and the way everything is evolving. We're making lots of changes to our content at Virtual Not Distant - have you checked out the website lately? Plenty of new things to see, we would love to hear what you think about all of it, and changes in the podcast too... including our new section:

This will be a regular round-up of news, events and issues in the remote space. Right now:

• Pilar is discovering the joys of unplugging, and going properly 'out of office' - which you still need to do in remote. Just because you can stay in touch constantly, it doesn't mean you have to, and stepping out of the conversation for a while brings many benefits.
• This article from the BBC in July made the headlines for not having an office… and it turned out to be our friends from Automattic (see episode 136). They've been around since 2005, but for the Beeb 'Wake Up to Money' programme this was big news! Good to see the mainstream catching up...
• A great conversation on LinkedIn recently (in Italian, sorry!) spoke up for the potential of collaborative creativity in remote, delving into the difference between individual and group creativity in an interesting way - and they really understand the name of our organisation, which was highly gratifying.
• More on sychronous/asynchronous collaboration, something we talk about a lot - here's a thoughtful piece on creative ideation in remote, and another great take on this from Buffer - lots to think about, but the main thing is that it's possible
• Don't forget to sign up for our newsletter - for a regularly monthly shot of inspiration and ideas
• And do send us YOUR ideas, about what's going on in remote work!

It doesn't get much more '21st Century' than Luis Magalhaes' CV, where his portfolio of roles includes marketing, podcasting, dentistry and gaming…

His main activity for the past couple of years though is being Director of Marketing and Editor In Chief at DistantJob. The company promotes remote work as a solution for companies who want to scale and grow, and they specialise in recruitment from a global marketplace. For businesses it means hiring the best person wherever they are located, and DistantJob deals with all the contractual and logistics complications which may arise from hiring outside of their own location and jurisdiction.

Content marketing helps DistantJob target their sweet spot of medium-sized businesses - ready to hire, but not to open international branches - and they test and iterate and keep doing more of the things that work. They develop their content strategy collectively an