Podcast Episodes
Back to SearchYouTube's Complicated Relationship With TV | Behind the Numbers
Episode 1047
In today’s podcast episode, we discuss what YouTube has evolved into, how it’s transforming TV ad buying, and how YouTube TV is shaping digital pay T…
7 hours ago
The AI Platforms Race: From Curious to Customer | Behind the Numbers
Episode 1046
In today’s podcast episode, we discuss why the next few years will be so important and industry-defining for AI, why ChatGPT has driven stronger adop…
3 days, 7 hours ago
Clarks’ Kris Kross “Jump” Reboot, Halos x Blippi’s Healthy School Snacking, and More | Reimagining Retail
Episode 1045
On today’s podcast episode, we present our “Unofficial Monthly Retailer Awards” (UMRAs) for August, focusing on Back-to-School activations. The award…
5 days, 7 hours ago
AI IRL: How People Really Use It | Behind the Numbers
Episode 1044
In today’s podcast episode, we discuss why it’s important for people to think about AI adoption differently than we have in the past, which AI tools …
1 week ago
Affiliate as a Strategy with AWIN and HigherDOSE | Behind the Numbers
Episode 1041
In today’s podcast episode, we discuss the evolving definition of affiliate marketing, the most interesting areas of the space today, and how improve…
1 week, 3 days ago
Soccer’s Advertising Opportunity: Reaching the World’s Biggest Audience | In the Game
Episode 1043
On today’s podcast episode, we discuss how advertisers can transition from World Cup storytelling into domestic league campaigns, what makes football…
1 week, 4 days ago
Why Shopping Feels Disconnected with Colgate-Palmolive | Reimagining Retail
Episode 1042
On today’s podcast, we discuss why shopping still feels so disconnected when brands and retailers know so much about us, what’s changed most about wh…
1 week, 5 days ago
An Advertising Disconnect? AI Covers and Remixes? — The 3 Big Questions for Spotify | Behind the Numbers
Episode 1039
On today’s podcast episode, we discuss the three biggest questions surrounding Spotify right now: Why is there a disconnect between Spotify’s ad-supp…
2 weeks ago
Amazon's AI Gaining Traction? Will AWS Eclipse Retail Soon? — The 3 Big Questions for Amazon | Behind the Numbers
Episode 1040
On today’s podcast episode, we discuss the three biggest questions surrounding Amazon right now: Are Amazon’s AI tools gaining traction with consumer…
2 weeks, 3 days ago
Bombas and Soles4Souls on What Purpose Looks Like in Practice
Episode 1038
On today’s podcast, we discuss how Bombas has held onto its purpose as it has scaled, what separates partnerships that last from those that are simpl…
2 weeks, 5 days ago