Podcast Episodes
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Why Local Media's Ad Sales Machine Needs An Upgrade
Season 1 Episode 29
Brenda Hetrick, president of Matrix Solutions, joins Tim Hanlon on episode 29 of In the Vicinity to explain why siloed technology and outdated incent…
13 hours ago
The New Meaning Of Performance In Local
Season 1 Episode 28
Madhive CEO Jim Wilson is back this week on In the Vicinity. Jim sits down with Tim Hanlon to explain why CTV has emerged as a powerful local perform…
1 week ago
Local TV's Next Act Is Already Taking Shape
Season 1 Episode 27
In Episode 27 of In the Vicinity, Tim Hanlon dives solo into the stories reshaping local media—from shrinking newsroom employment and Local Now's gro…
3 weeks ago
Is the NFL Keeping Broadcast TV Alive?
Season 1 Episode 26
eMarketer Senior Analyst Ross Benes joins Tim Hanlon to explore why football continues to defy television's broader shift toward streaming, how local…
4 weeks ago
Local Media's $185 Billion Reinvention: BIA's Rick Ducey
Season 1 Episode 25
Local media remains a $185 billion market—but the way that money is spent, sold and measured is changing fast.
BIA Advisory Services Managing Directo…
1 month ago
Why Local Radio's Future Is Still Local
Season 1 Episode 24
In this episode of In the Vicinity, Tim Hanlon sits down with the President and Owner of Lakes Media Tom Birch to explore the realities of running si…
1 month, 1 week ago
Reinventing Local News For A Streaming-First World
Season 1 Episode 23
In Episode 23 of In the Vicinity, Tim Hanlon sits down with former E.W. Scripps executive and Media Inno Managing Partner Tom Sly to examine Scripps'…
1 month, 2 weeks ago
How AI Is Making Local Advertising Smarter
Season 1 Episode 22
In Episode 22 of In the Vicinity, Tim Hanlon is joined by Aaron Brown, Chief Innovation Officer at Madhive, for a deep dive into how AI is transformi…
1 month, 3 weeks ago
FCC Upends Local TV: What Happens When the Ownership Cap Disappears?
Season 1 Episode 21
The FCC has voted to eliminate the decades-old national TV broadcast ownership cap, opening the door to a new wave of consolidation across local tele…
2 months ago
Will Bigger Broadcasters Save Local TV—or Delay the Real Transformation?
Season 1 Episode 20
The FCC is preparing to reshape one of the biggest rules governing local television ownership. But will allowing broadcasters to own more stations ac…
2 months, 1 week ago