Podcast Episodes
Back to SearchHow to Attract the Right Customers with Clear Value-Driven Messaging
Episode 75
Why generic marketing claims fail to convert and how trades businesses can use their brand positioning to attract better customers.
Conversation High…
17 hours ago
How to Create An Authentic Marketing Strategy For Service Businesses
Episode 74
Why conventional marketing advice fails and the four non-negotiables that make an authentic marketing strategy actually work.
Conversation Highlights…
1 week ago
How to Hire the Right Number Two Leader and Integrator with Alec Broadfoot
Episode 73
How to build an objective interview process that replaces gut-feel decisions with reliable data.
Alec Broadfoot is the leader of Vision Spark, a reta…
2 weeks ago
Scaling a Landscaping Business from 0 to 7 Figures with Chris McManus
Episode 72
Scaling a landscaping business from a one-person mowing operation into a seven-figure company and the lessons learned along the way.
Chris McManus is…
3 weeks ago
How to Build a Winning Culture Through Trust and Empowerment with Jason Nyhus
Episode 71
Building a winning culture and how to differentiate in a highly competitive industry.
Jason Nyhus is the General Manager for Shopware US, an enterpris…
4 weeks ago
The 10 Elements of a Clear and Authentic Brand
Episode 70
How to define your brand identity and positioning to attract the right customers and employees.
Conversation Highlights
The foundation for alignment in…1 month ago
5 Signs Your Service Business Lacks Brand Clarity
Episode 69
The critical signs of an unclear brand and how this impacts marketing, hiring, and customer experience.
Conversation Highlights
Why generic service des…1 month, 1 week ago
Career Pivot From Worship Pastor to Distillery Owner with Matt Estrin
Episode 68
Transitioning from 15 years in church ministry to scaling multiple local businesses.
Matt Estrin is an entrepreneur, speaker, and founder of 477 Disti…
1 month, 2 weeks ago
How to Build B2B Brand Authority Through Value-Driven Marketing with Mike Konrad
Episode 67
Journey from reluctant entrepreneur to industry authority through authentic marketing, resilience, and a mission-driven approach to business.
Mike Ko…
1 month, 3 weeks ago
Building a Values-Aligned Business as a Faith-Driven Entrepreneur with Scott Fuller
Episode 66
Transitioning from corporate security to entrepreneurship, scaling through organic referrals, and building a faith-driven company grounded in biblica…
2 months ago