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ENCORE: The Process of Creating and Marketing Your Product Using the Feelings Wheel
ENCORE: The Process of Creating and Marketing Your Product Using the Feelings Wheel

In today's encore, we're tapping into creative thinking. How are you at thinking outside the box?

This episode is perfect for everyone who has though…

9 hours ago

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ENCORE: The Power of Depth Over Scale
ENCORE: The Power of Depth Over Scale

Today's encore is on the 400th episode of Selling the Couch!

It was truly surreal to think back to 2015 and the show’s humble beginnings; reaching th…

1 week ago

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423: Why Google Is Done With Your Reels (And What Smart Therapists Are Creating Instead)
423: Why Google Is Done With Your Reels (And What Smart Therapists Are Creating Instead)

Are therapists focusing on the wrong kind of content in the age of AI?

In this episode, Mel explores one of the biggest shifts happening online right …

2 weeks ago

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422: What Happens to Your Clients If Something Happens to You?
422: What Happens to Your Clients If Something Happens to You?

What happens to your private practice if you suddenly become incapacitated… or pass away?

It’s a difficult question, and one most therapists never wan…

3 weeks ago

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421: A Quick Clinical + Life Update
421: A Quick Clinical + Life Update

In this deeply personal episode, Mel shares an honest update on a new chapter he’s building: one that sits at the intersection of psychology, nervous…

4 weeks ago

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420: How A Therapist's Website Shapes A Client's First Impression
420: How A Therapist's Website Shapes A Client's First Impression

Do therapist websites still matter in the age of AI?

With platforms like ChatGPT, Claude, Google AI Search, social media, and online directories chan…

1 month ago

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419: Why Smart, Thoughtful Professionals Are Pulling Back From Social Media
419: Why Smart, Thoughtful Professionals Are Pulling Back From Social Media

Are therapists quietly leaving social media… on purpose?

In today’s episode, we explore a growing shift: not burnout, but intentional withdrawal from …

1 month, 1 week ago

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418: Human-Centric Marketing: Choosing Connection Over Algorithms
418: Human-Centric Marketing: Choosing Connection Over Algorithms

What does it actually look like to market your work… without losing your humanity?

In today’s episode of Selling the Couch, I’m joined by Shayna Vance…

1 month, 2 weeks ago

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417: Is Ai Killing Our Ability To Protect Time?
417: Is Ai Killing Our Ability To Protect Time?

Is AI actually giving us more freedom… or just more to do?

In this episode, I reflect on something I’ve been noticing lately, both in my own life and …

1 month, 3 weeks ago

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416: Is Blogging Still Worth It In The AI Age?
416: Is Blogging Still Worth It In The AI Age?

If you’ve been told to “just start a blog” to grow your private practice and be seen online, but you’re now wondering if AI has made that advice outd…

2 months ago

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