Podcast Episodes
Back to SearchHow SnugZ Scaled to $92M in Promo
What does it really take to grow a promotional products company from $29M to over $92M—and stay competitive in a rapidly changing industry?
In this ep…
6 hours ago
PPAI Expo Supplier Interviews: Kanga Coolers, Organic Tee Star, Fatty Pack, Fire & Pine
Season 2 Episode 2
What do the suppliers who actually win at PPAI do differently when every distributor is overwhelmed with options?
Recorded live on the PPAI Expo show …
1 month ago
Marketing Noise vs Marketing Results with guest Gloria Lafont: What Promo Distributors Miss
Season 2 Episode 1
What if the reason your marketing is not working is not your products but your foundation, your follow-up, and your message?
In this episode of The Pr…
2 months, 2 weeks ago
From Pixel to Print: How Offshore Vector Art Teams Power Scalable Success for Promo Suppliers
Season 1 Episode 16
Ever opened an “art file” that looked fine… until you tried to print it and suddenly it turned into pixel soup?
In this episode of The Promo Playbook,…
3 months ago
Boutique Supplier Outreach That Works: Regionals, Email, LinkedIn, and Old School Follow Up
Season 1 Episode 15
Are you a boutique supplier trying to get distributors to notice you without becoming “that annoying email” they delete before coffee?
In this bite-si…
3 months, 2 weeks ago
Supplier and Distributor Communication. How to Build Strong Partnerships in the Promo Industry
Season 1 Episode 14
What happens when suppliers and distributors stop ghosting each other, start communicating clearly, and treat every email as if it mattered? This epi…
4 months ago
How to Win at PPAI Expo: Insider Prep, Strategy, and Show Floor Mastery
Season 1 Episode 13
Are you heading to the PPAI Expo this January, and secretly wondering how the pros actually work this show without burning out, getting lost, or miss…
4 months, 1 week ago
No Minimums, No Limits: Inside the On-Demand Revolution with SplashBrands and Digital On Demand
Season 1 Episode 12
What if you could deliver fully branded products with no minimums, no inventory, and lightning-fast turnaround? Welcome to the future of promo — wher…
4 months, 3 weeks ago
Small Bite On The Power of Self Promos
Season 1 Episode 11
Still think self-promos are just giveaways? Think again.
In this new Supplier Promo Playbook episode, hosts Lisa Fosdick, Adrienne Barker, MAS, and Ki…
4 months, 4 weeks ago
Why Distributors Should Partner with Boutique Suppliers & Retail Brands: Fresh Ideas, Stronger Relationships, and Higher Margins in Promo
Season 1 Episode 10
Why should distributors take a chance on boutique suppliers or retail brands?
In this insightful episode of The Promo Playbook, hosts Lisa Fastig, Ki…
5 months, 2 weeks ago