Podcast Episodes

Enabling Excellent B2B Sales Teams in the AI Era with Tom Murtaugh, Portfolio Operations Director at Nordic Capital - Ep 65

Season 2 Episode 65

Even with all the newest, shiniest AI tools out there, successful, sustainable B2B sales growth is still built on nailing the basic sales skills.

To provide a refresher on those basic B2B sales skills…

Published on 16 hours ago

Solving the Go-To-Market Skills Crisis in B2B Sales with Chris Orlob, CEO of pclub - Ep 64

Season 2 Episode 64

B2B sellers and sales leaders find themselves in the midst of an unprecedented Go-To-Market skills crisis at a time when budgets are shrinking and selling is getting harder.
Joining the show once agai…

Published on 1 week, 6 days ago

10x Pipeline Using The New AI-First Go-To-Market Playbook with David Boskovic, CEO & Founder of Flatfile - Ep 63

Season 2 Episode 63

The old go-to-market playbook is broken, but in this episode we have a B2B SaaS founder who has actually figured out the new GTM playbook to grow in the current market.

This SaaS savant is none other …

Published on 3 weeks, 2 days ago

How To Show up in ChatGPT Results & More B2B Marketing Secrets with Sydney Sloan, CMO of G2 - Ep 62

Season 2 Episode 62

80% of B2B buyers are already using AI in some part of their research process. Yes, you read that correctly, and we’ve got a special, repeat guest on the show to help you understand that shift in buy…

Published on 1 month ago

Building B2B Buyers’ Self-Confidence & Selling WAY More with Brent Adamson - Ep 61

Season 2 Episode 61

Imagine you created a sales process so amazing that it was the only one customers actually enjoyed. Impossible? Today’s guest says no.

Returning once again to grace this humble GTM-focused podcast wit…

Published on 1 month, 1 week ago

AI-Powered Cold Calling & SaaS Sales Strategy with Justin Michael & Charles Needham - Ep 60

Season 2 Episode 60

What if cold calling isn’t dead—but everything we know about it is?

From dissecting permission-based openers to dunking on dated tactics, sales experts Justin Michael and Charles Needham make a bold c…

Published on 1 month, 2 weeks ago

Explosive Growth of AI Startup Cursor 🔥 - The Direct Deposit - Ep 2

Season 2

In the second episode of 'The Direct Deposit,' Matt Amundson and Craig Rosenberg dive into the astonishing growth of Cursor, a startup providing an AI code editor for software developers, that has se…

Published on 1 month, 4 weeks ago

Actually Actionable Advice For Implementing AI with Jake Dunlap - Ep 59

Season 2 Episode 59

Everyone's talking about how amazing AI can be, but there’s a real dearth of actionable advice on how to actually put generative AI to work for your sales, marketing, customer service, or other go-to…

Published on 2 months ago

What Made RevFest 2025 Such a Great B2B Event? - The Direct Deposit by The Transaction - Ep 1

Season 2

1. We are testing a new The Transaction product - The Direct Deposit. The idea is to take something that happened that week and one host asks the other host 5 questions. The result is a 5 minute quic…

Published on 2 months ago

Founder-Led GTM, Growth Bets, & Why Stories Win With Scott Albro - Ep 058

Season 2 Episode 58

Scott Albro is back in The Transaction hot seat—and he’s not here to play nice. Scott brings a flame-thrower to traditional playbooks, urging GTM leaders to experiment wildly, think like founders, an…

Published on 2 months, 2 weeks ago