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17: Google it: Smarter marketing with AI: Insights from Sean Downey, president of Americas & Global Partners at Google

17: Google it: Smarter marketing with AI: Insights from Sean Downey, president of Americas & Global Partners at Google


Season 1 Episode 17


Sean Downey is the president of Americas & Global Partners at Google, overseeing the company’s expansive advertising business, including Google Search and YouTube. With a background rooted in the e…


Published on 10 hours ago

16: Driving audience engagement with the magic of Disney: Insights from Andrew Messina, senior vice president at Disney Advertising

16: Driving audience engagement with the magic of Disney: Insights from Andrew Messina, senior vice president at Disney Advertising


Season 1 Episode 16


Andrew Messina is a Senior Vice President at Disney Advertising. He began his career on the agency side before moving into daytime sales at ABC, then advancing to a primetime senior account executi…


Published on 1 week ago

15: Live from Cannes Lions 2025: Candid conversations on the future of marketing

15: Live from Cannes Lions 2025: Candid conversations on the future of marketing


Season 1 Episode 15


Each year, top creative minds gather at the Cannes Lions Cannes Lions International Festival of Creativity for a week of innovations, awards, and candid conversations about the future of marketing.…


Published on 2 weeks ago

14: Bridging the gap between marketers and consumers: Insights from Gayle Troberman, executive advisor at iHeartMedia

14: Bridging the gap between marketers and consumers: Insights from Gayle Troberman, executive advisor at iHeartMedia


Season 1 Episode 14


Are your ads landing with consumers? 

According to iHeartMedia's “The New American Consumer 2.0” study, 44% of Americans feel ignored by most media and advertisers .1 

In today’s episode, Alan…


Published on 1 month, 1 week ago

13: Ways to nail your product positioning: Insights from Sjoerd Handgraaf, chief marketing officer at Sharetribe

13: Ways to nail your product positioning: Insights from Sjoerd Handgraaf, chief marketing officer at Sharetribe


Season 1 Episode 13


How do you determine your product's market value beyond its features? 

In today’s episode, Alan and Sjoerd Handgraaf, Sharetribe's chief marketing officer (CMO), discuss Sharetribe’s origins, pro…


Published on 1 month, 3 weeks ago

12: Forging a regenerative future for fashion: Insights from Eric Liedtke, executive vice president of brand strategy at Under Armour and founder and chief executive officer of UNLESS Collective

12: Forging a regenerative future for fashion: Insights from Eric Liedtke, executive vice president of brand strategy at Under Armour and founder and chief executive officer of UNLESS Collective


Season 1 Episode 12


Can streetwear be made with zero plastic?  

Eric Liedtke says it can be, and he is on a mission to systematically change the fashion industry by shifting away from petroleum-based materials to pl…


Published on 2 months, 1 week ago

11: Exploring the “2025 CMO Tenure Study”: Insights from Richard Sanderson, marketing, sales, and communications practice leader at Spencer Stuart

11: Exploring the “2025 CMO Tenure Study”: Insights from Richard Sanderson, marketing, sales, and communications practice leader at Spencer Stuart


Season 1 Episode 11


What do executive recruiters look for when placing chief marketing officer (CMO) candidates? Why do CMOs have some of the shortest average tenures among the C-suite?  

Richard Sanderson has spent…


Published on 2 months, 3 weeks ago

10: The strategic genius of Taylor Swift: Insights from Kevin Evers, senior editor at Harvard Business Review

10: The strategic genius of Taylor Swift: Insights from Kevin Evers, senior editor at Harvard Business Review


Season 1 Episode 10


What lessons can marketers learn from Taylor Swift’s massive success? 

In today's episode, Alan Hart talks with Kevin Evers, senior editor at Harvard Business Review and author of the book There’…


Published on 3 months ago

9: What’s next for performance marketing? Insights from Ed Kennedy, group product marketing manager at Adobe

9: What’s next for performance marketing? Insights from Ed Kennedy, group product marketing manager at Adobe


Season 1 Episode 9


What if you could know how new creative would perform before you invest in it? This is the exact functionality Adobe's latest creative intelligence tools are working towards.  

In today's episode…


Published on 3 months, 3 weeks ago

8: Agentic AI and the attention economy: Insights from Ryan Fleisch, head of product marketing for Adobe Real-Time CDP, and audience manager at Adobe

8: Agentic AI and the attention economy: Insights from Ryan Fleisch, head of product marketing for Adobe Real-Time CDP, and audience manager at Adobe


Season 1 Episode 8


Ryan Fleisch is the head of product marketing for Adobe Real-Time Customer Data Platform (CDP), and audience manager at Adobe. He is also a recent first-time girl dad and Alan's go-to technology wh…


Published on 4 months, 1 week ago





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