Podcast Episodes

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Test, Learn, Pivot: Using Campaign Thinking, Dynamic Audio Insertion, and Creative CTAs to Grow Your Podcast
Test, Learn, Pivot: Using Campaign Thinking, Dynamic Audio Insertion, and Creative CTAs to Grow Your Podcast

Episode 35

Elsie Escobar and Christabel Nsiah-Buadi champion the idea that your podcast episodes are a living archive that can evolve long after you hit publish…

4 hours ago

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Reach, Niches, and Real Numbers: What Advertisers Really Want from Podcasts
Reach, Niches, and Real Numbers: What Advertisers Really Want from Podcasts

Episode 34

Rob is joined by industry peers Dave Hamilton, Luke Slota, and Marques Pfaff to talk about the realities of podcast advertising. The group discusses …

2 weeks ago

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Podcast Growth: Branding Dollars, Search Engine Overhauls, 100 Million Deals & YouTube AI Labels
Podcast Growth: Branding Dollars, Search Engine Overhauls, 100 Million Deals & YouTube AI Labels

Episode 33

Elsie and Rob break down the recent 28% rise in podcast ad dollars and explain why tracking your income per download is a much better measure of succ…

3 weeks, 6 days ago

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The Podcast Show London Debrief, Walled Gardens and The Podnews Report Card
The Podcast Show London Debrief, Walled Gardens and The Podnews Report Card

Episode 32

This episode covers global trends, platform changes, and the momentum in the industry following The Podcast Show in London. Joined by Andreea Coscai,…

1 month, 1 week ago

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Ranking Higher: Apple Podcast SEO, Spotify Video Data Plus Alix, Alex & CHD Drama
Ranking Higher: Apple Podcast SEO, Spotify Video Data Plus Alix, Alex & CHD Drama

Episode 31

Analyzing the high-profile fallout between Alex Cooper and Alix Earle and some of the drama, evaluating how business disputes masquerade as personal …

1 month, 2 weeks ago

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Is Video the End of Audio? Demystifying Apple's HLS, Podcast Accessibility, and Creative Freedom
Is Video the End of Audio? Demystifying Apple's HLS, Podcast Accessibility, and Creative Freedom

Episode 30

This episode opens with a major industry shift: Tim Cook’s announcement that he is stepping down as CEO of Apple in September 2026. The team discusse…

2 months ago

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OpenAI TBPN Acquisition: Comms Strategy, Spotify AI Playlists & Summer House!
OpenAI TBPN Acquisition: Comms Strategy, Spotify AI Playlists & Summer House!

Episode 29

OpenAI recently acquired TBPN (Technology Business Programming Network). Rob and Elsie discuss the relationship between Sam Altman and TBPN’s John Co…

2 months, 3 weeks ago

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The Podcasting Gods Were Not Done With Us
The Podcasting Gods Were Not Done With Us

Episode 28

Rob Walch and Elsie Escobar reunite to host together for the first time in 159 days! They look back at their own "episode 28" milestones from 2005 to…

3 months ago

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Understanding the Legalities of Podcasting with Gordon Firemark
Understanding the Legalities of Podcasting with Gordon Firemark

Episode 27

When it comes to podcasting, many indie creators (and some bigger ones, too) don't consider the legalities that might come up, especially since their…

1 year ago

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The Podcast Show 2025: Insights and Highlights
The Podcast Show 2025: Insights and Highlights

In this special bonus episode, Mark and Danny share their thoughts on The Podcast Show London - what worked, what didn't work, and some ideas for fut…

1 year ago

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