Podcast Episodes

Empowering Your Health: The Rise of Direct-to-Consumer Testing

Season 3 Episode 13

In this conversation, Melissa Butterworth discusses the rise of direct-to-consumer testing, emphasizing how it empowers patients to take control of their health. She likens the market to Netflix, hig…

Published on 8 hours ago

From Rep to Executive: Navigating Sales Roles in Diagnostics

Season 3 Episode 12

In this special solo episode of End Game: Insiders on Your Side, host Melissa Butterworth takes listeners behind the scenes of her own career journey—from pharmaceutical sales to leading one of the n…

Published on 2 weeks ago

Challenges Facing Labs

In this episode of the Endgame Podcast, host Melissa Butterworth discusses the major challenges laboratories are facing in 2025, including staffing shortages, compliance pressures, and supply chain i…

Published on 4 weeks ago

Navigating the Clinical Lab Landscape

Season 3 Episode 10

In this episode, Melissa Butterworth discusses the current state and future of the clinical laboratory industry, highlighting its significance in medical decision-making, the types of labs, and the i…

Published on 1 month, 1 week ago

AI and the Lab Industry: Innovation, Urgency, and Opportunity

Season 3 Episode 9

In this episode of the Endgame podcast, Melissa Butterworth discusses the transformative impact of AI on the laboratory diagnostic industry. She explores how AI enhances diagnostic precision, streaml…

Published on 1 month, 3 weeks ago

Better Healthcare Everywhere for Everyone | Ravi Pulugurtha

Season 3 Episode 8

In this inspiring episode of The End Game: Insiders on Your Side, host Melissa Butterworth sits down with Ravi Pulugurtha, Vice President of Operations at G3 Vision Labs, to explore the bold vision o…

Published on 2 months, 1 week ago

The Role of AI in Healthcare Analytics: Transforming Lab Data into Actionable Intelligence | Brad Bostic

Season 3 Episode 7

How can artificial intelligence turn lab data into life-changing patient outcomes? In this episode of The End Game Insiders podcast, host Melissa Butterworth sits down with Brad Bostic, CEO of HC1, t…

Published on 2 months, 3 weeks ago

The Shift in Healthcare: Hospital Systems Reevaluate Outreach

Season 3 Episode 6

Join host Melissa Butterworth on "The End Game" as she explores the dynamic landscape of hospital systems and their strategic decisions to divest outreach programs. In this episode, Melissa discusses…

Published on 3 months, 1 week ago

Strategic Lab Partnerships & the Future of Health System Outreach | Matt Honan

Season 3 Episode 5

In this episode, host Melissa Butterworth sits down with Matt Honan, Vice President of Business Development at Sonic Healthcare, to explore why more and more health systems are choosing to monetize t…

Published on 3 months, 3 weeks ago

Fostering Better Health For Everyone, Everywhere | Ravi Pulugurtha

Season 3 Episode 4

In this episode of The End Game podcast, host Melissa Butterworth interviews Ravi Pulagurtha, Vice President of G3 Vision Labs. They discuss the vision for better healthcare for everyone, the importa…

Published on 4 months ago