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Stop Feeling Your Marketing, Start Measuring It | Michael Palmer, Landscape Collective
Stop Feeling Your Marketing, Start Measuring It | Michael Palmer, Landscape Collective

Episode 108

00:30 Rob welcomes Michael “Palmer” Palmer of Landscape Collective, a guest with a nontraditional path into the green industry.

01:11 Palmer’s backgro…

7 hours ago

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Landscape FX's Paul St. Pierre on Hiring Key Leaders to Unlock Growth
Landscape FX's Paul St. Pierre on Hiring Key Leaders to Unlock Growth

Episode 107

00:29  Rob welcomes Paul St. Pierre of Landscape FX (LFX Group), a Windsor-area operator in business since 1987.

01:15  Paul's origin story: a land de…

1 week ago

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Stop Chasing AI Visibility Scores: Mick Selman & Aaron Towlson, Intrigue Media

Episode 106

00:29 Rob introduces Mick Selman and Aaron Towlson.
01:07 Mick and Aaron explain their roles: Mick handles SEO strategy and research, Aaron applies …

2 months, 1 week ago

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Weston Zimmerman (SynkedUP): Why Your Timesheet Data Is Your Most Valuable Asset

Episode 105

00:29 Welcome back Weston Zimmerman, founder of SynkedUP

01:40 What an MCP server actually does and why SynkedUP built one

03:07 The "Sorcerer's Appr…

2 months, 2 weeks ago

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Down to Earth's Jay Worth on Fixing the Hiring Excuse Landscapers Love

Episode 104

00:31 – Introductions and how Rob and Jay first crossed paths on the industry circuit

01:18 – Jay's path into the green industry, from door to door l…

2 months, 3 weeks ago

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Nina Mason (Pro Landscaper): Why Recognition Fixes Your Labour Shortage

Episode 103

00:31 Intro and welcome

01:06 Nina's background and the 44 Group story: Pro Landscaper's 15th anniversary, Futurescape, Saudi Arabia expansion

02:21 …

3 months ago

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Shai Egosi (Pool Perfection): Scaling from From $3M to $12M

Episode 102

00:31 – Intro: Rob welcomes Shai Egosi, whose meeting in El Salvador led to this episode

01:47 – How Shai went from software career to pool company o…

3 months, 1 week ago

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Kevin Scott (Muskoka Landscapers): The Hire That Mattered More Than Another Excavator

Episode 101

00:31 – Welcome and intro to Kevin Scott, president of Muskoka Landscapers and founder of The Wealthy Landscaper 01:33 – Kevin's path: golf course…

3 months, 1 week ago

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Dana Groh (MSC): The "M" Stood for Miscellaneous. Now It Stands for $10 Million
Dana Groh (MSC): The "M" Stood for Miscellaneous. Now It Stands for $10 Million

Episode 100

00:00 Intro: Vanessa welcomes Dana Groh from MSC (Minnesota Sod Company), 30+ years in the business

00:49 What MSC does: two divisions, commercial (s…

4 months ago

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Nicole Downer (Downer Brothers): From $5M to $10M - Why Leaders Have to Become Leaders of Leaders

Episode 99

[00:46] Nicole shares her origin story - literature major turned 30-year landscape veteran who has worn every hat in the business.

[02:02] Downer Bro…

4 months ago

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