Episode 184
King's Hawaiian just used branded merch to market a logo refresh at Chicago O’Hare Airport. Their team set up a booth with private changing rooms, and travelers swapped the clothes they were wearing …
Published on 8 hours ago
Episode 183
Spam's Musubi Maui fundraiser offers items like Musubi-shaped ottomans, mixing fun with philanthropy.
McDonald's and the US Open use collectible cups to increase customer engagement and sales.
Aldi and…
Published on 1 year ago
Episode 182
Cheez-Its has rolled out an impressive line of merch, from Hawaiian shirts to nail polish, perfect for fans of the cheesy snack. They even took over a diner to provide a cheezy distraction to travele…
Published on 1 year, 1 month ago
Episode 181
The Cheesecake Factory has launched a new merch line for rewards members, featuring iconic brand designs on apparel, accessories, and home goods.
Pringles and Crocs teamed up for a fun collection incl…
Published on 1 year, 4 months ago
Episode 180
Jimmy John's Capri salami pesto sandwich-inspired silk scarf is expensive at $75, but versatile and some proceeds go to their foundation. Applebee's introduced Bacardi tropical rum buckets, though yo…
Published on 1 year, 5 months ago
Episode 179
In this episode of the Big Promo Cast, we explore the innovative use of branded merchandise in marketing, featuring Miller High Life's classy anniversary collection, the unexpected craze of movie pro…
Published on 1 year, 5 months ago
Episode 178
Companies are creatively engaging with their audience with branded merchandise.
Dunkin' and Miller Lite had the socials buzzing after the Super Bowl. But what is Louis Vuitton thinking? And now Stanle…
Published on 1 year, 7 months ago
Episode 177
Happy New Year! In the first show of 2024, here's what's on tap:
Planet Fitness collaborates with Megan Thee Stallion, releasing fitness-focused merchandise like shirts and water bottles. However, th…
Published on 1 year, 8 months ago
Episode 176
Ep 176 12-16-2023
In this episode, we unpack three compelling case studies:
Outback Steakhouse's Social Media Mastery: Discover how Outback boosts customer engagement through a charming koala plush giv…
Published on 1 year, 9 months ago
Episode 175
We kick things off with Gold Peak Iced Tea's nifty iPhone accessory: we explore how it transforms everyday moments into the coveted 'golden hour' with a simple clip-on filter. Then, we jet over to Au…
Published on 1 year, 10 months ago
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