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How does Reckitt harness AI to drive transformation?

How does Reckitt harness AI to drive transformation?



In this episode, Jane Ostler interviews Bastien Parizot, SVP of IT and Digital Marketing and Transformation at Reckitt. They discuss the transformative role of AI in marketing, the launch of Reckitt …


Published on 21 hours ago

From Rides to Reach: Mobility Media Unlocked

From Rides to Reach: Mobility Media Unlocked



Mobility media is turning everyday rides into powerful brand moments—blending digital precision with real-world presence to deliver contextual, location-aware ad experiences. While these new ad forma…


Published on 1 month ago

Signals of Impact: Rethinking Creative, Measurement, and Gen Z

Signals of Impact: Rethinking Creative, Measurement, and Gen Z



With almost 70% of global advertising dollars now being spent on digital channels, maximizing marketing impact in digital environments is critical – especially with Gen-Z's growing influence. 


Accordi…


Published on 1 month, 1 week ago

Innovating with creative consistency: Diageo’s design discipline for lasting brand impact

Innovating with creative consistency: Diageo’s design discipline for lasting brand impact



What does it take to build a brand that stays fresh without losing its identity? 


In this episode, Dr Nicki Morley, Global Innovation Lead at Kantar is joined by Jeremy Lindley, Global Design Director…


Published on 1 month, 2 weeks ago

Why being Daring with Dairy matters to Arla

Why being Daring with Dairy matters to Arla



In this episode, Natalie Botha, Global Creative and Comms Lead at Arla, talks about her role in supporting marketers to be creative and how it plays a crucial role in brand growth. She talks about th…


Published on 1 month, 3 weeks ago

The Future of Advertising in a Retail-Driven AI World

The Future of Advertising in a Retail-Driven AI World



From the rise of agentic AI and retail media networks to the evolving role of conversational commerce, the retail ecosystem has transformed in the last few years, opening new opportunities for brand …


Published on 2 months ago

From launch to impact: insights for innovation success

From launch to impact: insights for innovation success



In this episode, Nicki Morley, Global Innovation Lead at Kantar speaks with Deirdre van Zyl, Head of Innovation Planning – Africa and Salome Njomo – Innovations Planning Manager – Africa about the im…


Published on 2 months, 1 week ago

Kantar BrandZ Insights from Brand Builders 2025: A conversation with Georgia Balinsky, Vice President, Global Head of Brand & Creative, RBC

Kantar BrandZ Insights from Brand Builders 2025: A conversation with Georgia Balinsky, Vice President, Global Head of Brand & Creative, RBC



For the 20th anniversary edition of BrandZ’s global report, Adele Jolliffe, Head of Head of Brand Consultants, Kantar talks with Georgia Balinsky, Vice President, Global Head of Brand & Creative, RBC…


Published on 2 months, 3 weeks ago

Kantar BrandZ Insights from Brand Builders 2025: A conversation with Marcel Marcondes, Global Chief Marketing Officer, AB InBev

Kantar BrandZ Insights from Brand Builders 2025: A conversation with Marcel Marcondes, Global Chief Marketing Officer, AB InBev



For the 20th anniversary edition of BrandZ’s global report, Adele Jolliffe, Head of Brand Consultants, Kantar talks with Marcel Marcondes, Global Chief Marketing Officer, AB InBev about the evolution…


Published on 3 months ago

Kantar BrandZ Insights from Brand Builders 2025: A conversation with Abhinav Kumar, Global Chief Marketing Officer, Tata Consultancy Services

Kantar BrandZ Insights from Brand Builders 2025: A conversation with Abhinav Kumar, Global Chief Marketing Officer, Tata Consultancy Services



For the 20th anniversary edition of BrandZ’s global report, Martin Guerrieria, Head of Kantar BrandZ, talks with Abhinav Kumar, Global Chief Marketing Officer, TCS about the evolution of marketing an…


Published on 3 months, 2 weeks ago





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