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Where Culture Happens, Commerce Follows

Where Culture Happens, Commerce Follows


Episode 433


As retail sheds its four walls, technology must follow. Jason James (CIO, Aptos) and Nikki Baird (VP of Strategy & Product, Aptos) join us to explore how brands like New Balance deploy 90+ registers …


Published on 1 day ago

Shopify ‘26 Winter Editions: Tools for the Commerce Renaissance

Shopify ‘26 Winter Editions: Tools for the Commerce Renaissance



Mani Fazeli, VP of Product at Shopify, joins the show to explore how agentic commerce is fundamentally transforming retail. From Sidekick's co-founder capabilities to Sim Gym's buyer simulations, Sho…


Published on 2 days ago

[DECODED] Three-Party Commerce: Trust in the Age of Agents

[DECODED] Three-Party Commerce: Trust in the Age of Agents



A quarter of Gen Z and Millennial consumers now trust AI recommendations more than human ones, marking the arrival of retail's first post-human interface. Sharon Gee, VP of Product at Commerce, joins…


Published on 5 days ago

Coach’s Big Store Move: Make You Forget You’re Shopping

Coach’s Big Store Move: Make You Forget You’re Shopping


Episode 432


Coach's SVP of Global Visual Experience Giovanni Zaccariello reveals how the brand transformed from heritage accessory house to Gen Z cultural force by treating retail as community infrastructure. Fr…


Published on 1 week, 1 day ago

First Look: 2025 BFCM Numbers Are In

First Look: 2025 BFCM Numbers Are In



Black Friday naysayers have been predicting its demise for years, but Adyen's Holly Worst has data proving the shopping holiday is far from dead—it's gone global. From Denmark's 6.1X surge to America…


Published on 1 week, 3 days ago

[DECODED] Commerce in the Age of Context: When Buying Journeys Collapse

[DECODED] Commerce in the Age of Context: When Buying Journeys Collapse



The traditional linear shopping journey has collapsed. Commerce now happens everywhere, and consumers are navigating this omnimodal reality with unprecedented fluidity.

Phillip Jackson and Lindsay Tri…


Published on 1 week, 5 days ago

Black Friday vs. Propriety: Nothing Left to Sell

Black Friday vs. Propriety: Nothing Left to Sell


Episode 431


It’s a Black Friday special! Phillip and Brian explore how capitalism commercializes everything it touches, as exemplified beautifully by community-driven Buy Nothing groups facing trademark enforcem…


Published on 2 weeks, 1 day ago

[DECODED] The Psychology of Perpetual Commerce: When Shopping Becomes Who We Are

[DECODED] The Psychology of Perpetual Commerce: When Shopping Becomes Who We Are



Nearly half of all consumers now live in a state of perpetual purchase consideration, maintaining mental shopping lists that are never truly empty. With access to new sources of information and inspi…


Published on 2 weeks, 5 days ago

Closing the AI Transformation Gap

Closing the AI Transformation Gap


Episode 430


Most marketing teams believe AI will revolutionize their work, yet few experience true transformation. Shai Frank from Optimove discusses new research revealing why organizational readiness—not techn…


Published on 3 weeks, 1 day ago

The 2025 Holiday Reality Check

The 2025 Holiday Reality Check


Episode 429


Lupine Skelly, Retail Research Leader at Deloitte, joins Phillip and Alicia to dissect the stark reality behind this year's holiday shopping forecast. Consumer spending is projected to drop by 10%, a…


Published on 4 weeks, 1 day ago





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