Podcast Episodes

Ep 95: Club Culture Drives Member Experience

Season 4 Episode 95

Derek and Tucker discuss how to strengthen your culture through brand analysis and club perception.

For more information, visit us at: www.sussner.com

Published on 23 hours ago

Ep 94: Brand Through the Eyes of a Marketer and Member with Amy Dailey

Season 4 Episode 94

Derek and Tucker are joined by Amy Dailey to discuss the intersection between club branding and marketing from the perspective of a member.

For more information, visit us at: www.sussner.com

Published on 2 weeks ago

Ep 93: Why Great Clubs Still Struggle With Perception

Season 4 Episode 93

Derek and Tucker discuss the intricacies and challenges of creating and maintaining perception in the private club industry.

For more information, visit us at: www.sussner.com

Published on 4 weeks ago

Ep 92: How Course Architecture Shapes Club Identity

Season 4 Episode 92

Derek and Tucker are joined by Drew Rogers, a seasoned golf course architect, to explore the intricate relationship between golf course design, identity, and culture.

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Published on 1 month, 1 week ago

Ep 91: Brand's Role in Club Marketing

Season 4 Episode 91

Derek and Tucker break down unique approaches to applying your brand to your marketing to attract the right fit.



For more information, visit us at: www.sussner.com

Published on 1 month, 3 weeks ago

Ep 90: Taking Care of the People Who Take Care of People

Season 4 Episode 90

Derek and Tucker are joined today by Craig Pratt to discuss finding the courage to challenge the status quo. 



For more information, visit us at: www.sussner.com

Published on 2 months, 1 week ago

Ep 89: Reviving New Member Interest

Season 4 Episode 89

Derek and Tucker take a look at steps you can take to ensure you aren't selling your club short. 



For more information, visit us at: www.sussner.com

Published on 2 months, 3 weeks ago

Ep 88: Brand Through the Eyes of a Club Manager & Consultant

Season 4 Episode 88

Chris Coulter, Vice President of Club Consulting with the McMahon Group, joins Derek and Tucker to discuss the intersection of branding and consulting in the private club space.



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Published on 3 months ago

Ep 87: Evolving Member Expectations

Season 4 Episode 87

Derek and Tucker dive into the differences between generational club members, their wants and needs, and how to balance out expectations across the board for a more intentional future.

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Published on 3 months, 2 weeks ago

Ep 86: Winning The Talent Game with Tom Wallace

Season 4 Episode 86

Derek and Tucker are joined today by Tom Wallace, Partner at KKandW, to shed light on recruitment practices and employee retention for managers looking to grow and cultivate the workplace. 

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Published on 4 months ago