Podcast Episodes

Relevance Report 2025: Sports

Season 7 Episode 1

Season 7, Episode 1 — "Relevance Report 2025: Sports"

As the 2025 Relevance Report launches, this debut episode brings together three leading voices in communication to reflect on how sports mirror th…

Published on 1 day, 3 hours ago

PRWeek Replay: AI Activated Discussion

Season 6

This episode is a replay of special podcast hosted by PRWeek about the 2025 USC Relevance Report. 

This special PRWeek podcast, "AI Activated," brought together three PR industry leaders and PRWeek Ha…

Published on 4 months, 3 weeks ago

Mind The Gap: 2025 Global Communication Report Recap

Season 6 Episode 8

Based on a survey of over 1,000 PR professionals, the 2025 Global Communication Report from the USC Center for Public Relations –in conjunction with Zeno Group and IABC – reviews how AI, hybrid work,…

Published on 4 months, 4 weeks ago

Life Actually: A No Bullshit Study on the Future Gen Z Wants ft

Season 6 Episode 7

Eli Williams of Day One Agency joins the conversation to unpack findings from the agency’s latest report, Gen Z: Life, Actually. The study challenges common assumptions about Gen Z and reveals a gene…

Published on 5 months, 1 week ago

The Future of PR: Exploring Four Generations in the Workforce

Season 6 Episode 6

Fred Cook kicks off a timely conversation on the future of public relations—through the lens of generational differences and shared experiences. The episode unpacks key insights from the USC Center f…

Published on 6 months, 1 week ago

A conversation with Chantelle Darby, Accel's VP of Communications

Season 6 Episode 5

Burghardt Tenderich,  Professor of Professional Practice at USC, speaks to Chantelle Darby, VP of Communications for the global Venture Capital firm, Accel. Chantelle started her career on the agency…

Published on 6 months, 2 weeks ago

2025 USC Annenberg Relevance Report: AI Activated

Season 6 Episode 4

Faryar Borhani, Sona-Iliffe Moon, Jeff Beringer, Christina Bellantoni, and Michael Kittilson join Fred Cook to discuss the USC Annenberg Center for Public Relations' latest Relevance Report: AI Activ…

Published on 7 months, 1 week ago

The evolving world of PR & Comms, with Pilaar Terry

Season 6 Episode 3

As part of USC Annenberg’s PR Futures podcast, Professor Burghardt Tenderich spoke with USC alum and former Annenberg Executive in Residence, Pilaar Terry. Pilaar is currently the Managing partner an…

Published on 10 months ago

AI In Your Workplace, with WE Communication’s Lindsey Bastani and Michael Sullivan

Season 6 Episode 2

Episode Summary:

New research from WE Communications and USC Annenberg Center for Public Relations finds communication professionals who frequently use AI are more excited to come to work. In this epi…

Published on 11 months ago

Strengthening workplace culture through communication, with David Michaelson, PhD

Season 6 Episode 1

USC Research Fellow and Burson, Ogilvy, and Teneo alum David Michaelson, PhD, joins Fred Cook to discuss USC’s latest research on internal communications and the future of work. They note challenges …

Published on 11 months, 4 weeks ago