Podcast Episodes
Back to SearchBeyond Copy: How To Use AI to Build GTM Systems That Scale
Episode 290
#290 AI Workflows | In this episode, Dave is joined by Dan Guenet, GTM Engineer at Compound Growth Marketing, and Eoin Clancy, Head of Growth at AirOps. Both guests are at the forefront of building A…
Published on 5 hours ago
Events, AI, and The Future of B2B Buying with Sydney Sloan, CMO at G2
Episode 289
#289 Strategy | Dave is joined by Sydney Sloan, Chief Marketing Officer at G2, where she’s leading the charge on integrating AI into marketing, rethinking team structures, and modernizing how B2B bra…
Published on 4 days, 5 hours ago
Marketing in the Age of AI: CMOs Separating the Hype from What’s Real
Episode 288
#288 AI in Marketing | In this episode, Dave is joined by three B2B marketing leaders: Sara Ajemian, Head of Brand & Communications at SOCi, Jennifer Delevante-Moulen, CMO at Knak, and Tara Robertson…
Published on 1 week ago
Beyond Clicks: Building B2B Brands with Offline Ads with Amrita Gurney
Episode 287
#287 Brand Marketing | In this episode, Matt is joined by Amrita Gurney, a veteran B2B marketing leader who has scaled some of Canada’s fastest-growing startups and now works as a fractional CMO. At …
Published on 1 week, 4 days ago
How to Be Great at Marketing Without Being a Subject Matter Expert with Kevin White, Head of Marketing at Common Room
Episode 286
#286 Growth | In this episode, Dave is joined by Kevin White, Head of Marketing at Common Room, a leading customer intelligence platform for go-to-market teams. Kevin shares insights from his experie…
Published on 2 weeks ago
How To Turn Your Company Story Into Actionable Marketing Ideas with Pranav Piyush
Episode 285
#285 Creative Strategy | In this episode, Dave is joined by Pranav Piyush, Founder & CEO of Paramark, a measurement platform helping B2B and B2C companies run smarter marketing experiments. Pranav is…
Published on 2 weeks, 4 days ago
How to Use Cognitive Behavioral Branding to Create New Categories with Ari Yablok, Head of Brand at Island
Episode 284
#284 Brand | Dave sits down with Ari Yablok, Head of Brand at Island, to share his approach to creating a brand in the cybersecurity space. Ari shares his journey from agency life to leading the bran…
Published on 3 weeks ago
From Employee #4 to CMO: The Path to Marketing Leadership with Sylvia Lepoidevin, CMO at Kandji
Episode 283
#283 Marketing Leadership | In this episode, Dave is joined by Sylvia Lepoidevin, CMO of Kandji, a leading platform for managing and securing Apple devices in the workplace. Sylvia shares her journey…
Published on 3 weeks, 4 days ago
Research-First CRO: How Data Leads to Better Marketing Decisions with Haley Carpenter
Episode 282
#282 CRO | Matt is joined by Haley Carpenter, founder of Chirpy, a conversion rate optimization agency. Haley has nearly a decade of CRO experience across agency, SaaS, and eCommerce, and she’s known…
Published on 4 weeks ago
The Future of GTM and Sustainable Growth with Chris Walker, CEO at Passetto
Episode 281
#281 Growth | In this episode, Dave is joined by Chris Walker, CEO of Passetto, and a prominent voice on LinkedIn, where he has been pushing the boundaries of B2B marketing for years. Chris shares ac…
Published on 1 month ago