Podcast Episodes
Back to SearchBYS 12 | Using Retargeting Ads To Boost Your Summit's All-Access Pass Sales
Discover the power of retargeting ads to boost your virtual summit's all-access pass sales and maximize revenue from your event.
While one of the main benefits of a virtual summit is growing your emai…
Published on 11 hours ago
BYS 11 | When An Ad Fail: How Small Changes Made a Massive Difference
Ever watched your Facebook ad budget disappear with nothing to show for it?
You're not alone.
In this eye-opening episode, I walk you through a recent rescue mission where we transformed a completely…
Published on 1 week ago
BYS 10 | Three Critical Pre-Summit Funnels Every Host Needs
Episode 10
Strategic funnel planning is crucial for summit success and it starts long before your event goes live or speakers start presenting!
In this episode, I share the three essential funnels every summit h…
Published on 2 weeks ago
BYS 9 | Must-Haves Before Running Summit Ads
Episode 9
Ready to amplify your summit with paid advertising?
In this episode, we discover the five non-negotiable elements you need before spending a single dollar on ads for your upcoming summit. Skipping th…
Published on 3 weeks ago
BYS 8 | Facebook Ad Metrics Essential for Summits Promo Success
Episode 8
For summit hosts, the advertising landscape can feel overwhelming with countless numbers to analyze. As a Facebook ad strategist specializing in summits, I've identified the five metrics that actuall…
Published on 3 weeks, 6 days ago
BYS 7 | Behind the Scenes: Summit Success Secrets
Episode 7
Behind every successful online summit lies a strategic approach that most hosts discover only through painful trial and error. After supporting over two dozen successful summits across multiple niche…
Published on 3 weeks, 6 days ago
BYS 6 | Unlocking Speaker Promotion for Summit Success
Episode 6
Getting speakers to promote your summit can be challenging, but understanding why they hesitate and implementing strategic solutions will transform your promotional results and summit success.
In this…
Published on 3 weeks, 6 days ago
BYS 5 | Ad Budgeting For Virtual Summits
Episode 5
In this episode, we discuss strategic ad budgeting for virtual summit success, with different approaches depending on your experience level and how much you have to budget.
Through the episode, I bre…
Published on 4 weeks ago
BYS 4 | Three Powerful Ad Strategies That Drive Summit Success
Episode 4
Facebook ad strategies can dramatically grow your summit attendance without wasting money when you focus on the right approaches at the right times.
While summit registration ads should receive the b…
Published on 1 month ago
BYS 3 | Marketing Your Summit: An 8-Week Timeline
Episode 3
The success of your virtual summit hinges on a strategic marketing approach that builds momentum at exactly the right times. As a Facebook ad strategist who's guided countless summit hosts to sold-ou…
Published on 1 month ago