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Do This to Scale Your CPG Brand — Guaranteed
Joy Sharma, CTC's Director of Accelerator, walks through a brand-new CPG growth offer backed by a 20% uplift guarantee — or your money back. The stra…
7 hours ago
Why 8-Figure Brands Waste Days Finger-Pointing When Results Miss (And the Fix)
When results miss at an 8-figure or 9-figure ecommerce brand, a familiar pattern kicks in. Someone asks "why did we miss?" There is no clear owner. E…
3 days, 5 hours ago
Taylor and Andrew Debate Cost Controls (We Ran the Numbers)
Taylor and Andrew Faris sit down to debate something every performance marketer has an opinion about but almost nobody has actually tested: do Meta c…
1 week ago
The Agency Model Is Broken. We Fixed It.
Taylor Holiday and Richard Gaffin break down the Prophit Engine, CTC's system that combines a head of growth, Meta media buyer, and creative strategi…
1 week, 2 days ago
The Math Behind Creative Hits (With Real Spend Data)
Adrianne, VP of Performance Creative at CTC, breaks down the CTC Creative Strategy Canon, the codified methodology behind how 7-figure to 9-figure e…
2 weeks ago
D2C Brands Grew 15% in H1 (But At What Cost)
In this episode Richard and Steve break down H1 2026 performance data from across the CTC client portfolio, covering brand revenue growth, ad spend e…
2 weeks, 2 days ago
We're Opening Our Doors to 7-Figure Founders This September
Richard breaks down what's holding most 7-figure brands back from crossing into 8-figure territory, and announces CTC's first in-person workshop desi…
3 weeks ago
Google Ads: CTC's Complete Playbook
Tony Chopp, VP of Paid Media at Common Thread Collective, breaks down CTC's Google Ads Canon, the complete framework we use to turn Google into a tru…
3 weeks, 2 days ago
Your Unsold Inventory Is Costing You More Than You Think
Most ecommerce brands head into Q4 carrying too much inventory and not enough cash, and those two problems are directly connected. In this episode, R…
4 weeks ago
Cashmas in July: Turn Q3 Inventory Into Q4 Cash
Stale inventory and thin cash flow are the two things that show up in nearly every Q3 conversation we have with ecommerce brands. In this episode, Ri…
4 weeks, 2 days ago