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From Heritage to Innovation: Building a Global Energy Brand with Francis Perrin, Chief Brand and Sustainability Officer of Rehlko

From Heritage to Innovation: Building a Global Energy Brand with Francis Perrin, Chief Brand and Sustainability Officer of Rehlko


Season 1 Episode 124


Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Francis Perrin, Chief Brand and Sustainability Officer at Rehlko, about brand transformation and B2B marketi…


Published on 8 hours ago

Building the Future of Marketing Leadership: Insights from Marketing Vanguard's Founding Members

Building the Future of Marketing Leadership: Insights from Marketing Vanguard's Founding Members


Season 1 Episode 123


Welcome to this special episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with the founding members of Marketing Vanguard membership at ADWEEK: Soyoung Kang, President of eos Prod…


Published on 1 week, 1 day ago

Marketing Evangelism and B2B Transformation: Insights from Sangeeta Prasad, CMO of Slalom

Marketing Evangelism and B2B Transformation: Insights from Sangeeta Prasad, CMO of Slalom


Season 1 Episode 122


Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Sangeeta Prasad, Chief Marketing Officer at Slalom, about her unique journey from classic consumer products …


Published on 3 weeks, 1 day ago

ADWEEK x MiniMBA Brings Mark Ritson’s Masterclass to U.S. Marketers

ADWEEK x MiniMBA Brings Mark Ritson’s Masterclass to U.S. Marketers


Season 1 Episode 121


Welcome to this episode of the Marketing Vanguard podcast live from Cannes. Today, Jenny Rooney speaks with Mark Ritson, world-renowned marketing professor and founder of MiniMBA, about his controver…


Published on 1 month ago

The Future of Play in a Digital World: Insights from Jason Bunge, CMO of Hasbro

The Future of Play in a Digital World: Insights from Jason Bunge, CMO of Hasbro


Season 1 Episode 120


"If you're constantly viewed as the ad team, the ad person, I think we lose. I think we're going to continue to struggle to dig out of the relevancy hole."


Welcome to this episode of the Marketing Van…


Published on 1 month, 2 weeks ago

Community Intelligence and the Future of Reddit Marketing: Insights from Roxy Young, CMO of Reddit

Community Intelligence and the Future of Reddit Marketing: Insights from Roxy Young, CMO of Reddit


Season 1 Episode 119


What if you could tap into 20 years of authentic consumer conversations to transform your marketing strategy?


In this special Cannes edition of Marketing Vanguard, host Jenny Rooney sits down with Rox…


Published on 1 month, 4 weeks ago

Innovation or Die: How Pepsi's Mark Kirkham Masters the Duality of Marketing

Innovation or Die: How Pepsi's Mark Kirkham Masters the Duality of Marketing


Season 1 Episode 118


Welcome to this episode of the Marketing Vanguard podcast live from Cannes. Today, Jenny Rooney speaks with Mark Kirkham, CMO of PepsiCo Beverages US, about the relentless pace of innovation in the b…


Published on 2 months ago

AI as Your Creative Detective: Emily Ketchen on Leading Marketing in the Intelligence Era

AI as Your Creative Detective: Emily Ketchen on Leading Marketing in the Intelligence Era


Season 1 Episode 117


What if you could transform your organization’s approach to AI while building a global brand?


In this episode of Marketing Vanguard, host Jenny Rooney speaks with Emily Ketchen, CMO of Lenovo’s Intell…


Published on 2 months, 1 week ago

How Hilton Democratized Creativity Through AI—Breaking Down Barriers with Mark Weinstein

How Hilton Democratized Creativity Through AI—Breaking Down Barriers with Mark Weinstein


Season 1 Episode 116


AI and creativity are reshaping brand marketing, democratizing access to tools while challenging CMOs to navigate an increasingly complex digital landscape.


In this special Cannes edition of Marketing…


Published on 2 months, 2 weeks ago

From Barbie to Building Sets: How Mattel's CBO Transforms Legacy Brands Through Bold Storytelling with Lisa McKnight

From Barbie to Building Sets: How Mattel's CBO Transforms Legacy Brands Through Bold Storytelling with Lisa McKnight


Season 1 Episode 115


From Toys to Entertainment: How Mattel is Transforming Legacy Brands for Modern Audiences


In this episode of Marketing Vanguard, host Jenny Rooney sits down with Lisa McKnight, Executive Vice Presiden…


Published on 2 months, 2 weeks ago





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