Podcast Episodes

The Actual Metrics of Success: Understanding Podcast Analytics, with Seth Silvers

Episode 115

I've been saying for over a decade that 50% of downloads are lies. The truth came out when the IOS 17 update hit, and everyone realized the Emperor had only half of his clothes.

But Analytics? Those a…

Published on 7 hours ago

Helping Clients with Ads and Sponsorships: How Can Podcast Editors Help?

Episode 114

Want to help your clients grow revenue? We ask Heather Osgood, CEO of True Native Media, to share how Podcast Editors and Podcast Managers can work with sponsorships and advertising.

Heather shares h…

Published on 3 weeks ago

Using Social Media to Turn Lurkers Into Your Clients’ Most Loyal Listeners

Episode 113

Meredith Hackwith Edwards founder of an "idea consultancy" called Outsider Advantage, shares with us the challenges and opportunities of using social media to promote our clients' podcasts. She says …

Published on 1 month, 1 week ago

Pricing Options: How Podcast Editors Charge for their Services

Episode 112

How do you charge for your service as a Podcast Editor?

Most charge a flat rate per episode or monthly retainer, but how do you come up with those rate?

And how do you know it's earning you more than a…

Published on 2 months ago

Invoicing Best Practices and Methods for Getting Paid! 🤑 - with Freelancer Eric Rosenberg

Episode 111

Getting paid is one of the most important steps in running a thriving podcast editing business. How you invoice for your work can have a huge impact on your cash flow and profitability.

Eric Rosenberg…

Published on 2 months, 3 weeks ago

RED FLAGS!🚩 How do you avoid them? ...with Matthew Bliss

Episode 110

What warning signs should podcast editors watch out for when working with clients? Matthew Bliss shares some of his recent “red flags” — those subtle (and not-so-subtle) signals that things might go …

Published on 3 months, 1 week ago

The State of Video Podcasts?🎥 with Jay Nachlis

Episode 109

Has YouTube won the podcasting game? It sure seems like it.

A recent study by Coleman Insights and Amplifi Media shares the perception of what the public thinks a podcast is, where they are discoverin…

Published on 3 months, 4 weeks ago

YouTube Thumbnail Best Practices, with Andrew Armstrong

Episode 108

Do you know how crucial YouTube thumbnails are to the success of a video? Andrew Armstrong reveals strategies to craft video thumbnails that grab attention and make people click Play!

Discover how the…

Published on 4 months, 1 week ago

The Value (and Cost) of Episodic Artwork, with Mathew Passy

Episode 107

Apple recently changed the way they display artwork in their Podcasts app.

This is important to note because there can be some negative consequences if you're not following a consistent process or eve…

Published on 4 months, 3 weeks ago

Podcast to Inbox: Building Effective Email Lists for our Clients, with Paul Gowder

Episode 106

They say "The💰💰💰is in the list." Are you maximizing the potential of email lists and newsletters for your clients?

The importance of capturing listeners' email addresses can't be underestimated! Perso…

Published on 5 months ago