Podcast Episodes
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One clear sign a podcast has real market fit
Episode 2404
Organic podcast growth depends on genuine audience reaction, not vanity metrics. Cody Gough, Podcast Growth Strategist at NerdWallet, explains how to…
19 hours ago
The biggest trap in “going video” for a business podcast
Episode 2403
Most business podcasts fail when they add video without understanding audience behavior. Cody Gough, Podcast Growth Strategist at NerdWallet, has sca…
1 day, 19 hours ago
Don’t trust when a brand tells you their podcast is “working”
Episode 2402
NerdWallet is on a mission to help provide clarity for consumers and SMBs so they can make financial decisions with confidence. We work hard to culti…
2 days, 19 hours ago
Guest swaps, SEO, or listener surveys?
Episode 2401
Organic podcast growth remains elusive for most marketing teams despite massive content investments. Cody Gough, Podcast Growth Strategist at NerdWal…
3 days, 19 hours ago
The most common mistake in podcast titles
Episode 2400
Most podcasts fail because they prioritize vanity metrics over genuine audience connection. Cody Gough, Podcast Growth Strategist at NerdWallet, has …
4 days, 19 hours ago
The Playbook for Sustainable, Organic Podcast Growth
Episode 2399
Organic podcast growth remains elusive for most business shows. Cody Gough is a Podcast Growth Strategist at NerdWallet with over 20 years of content…
5 days, 19 hours ago
AI hype in MarTech justified?
Episode 2398
B2B marketers struggle with dark funnel attribution challenges. Chris Golec, CEO and founder of Channel99 and former Demandbase founder, explains how…
2 weeks, 1 day ago
Is LinkedIn an underrated or overrated marketing channel?
Episode 2397
B2B marketers struggle with dark funnel attribution challenges. Chris Golec, CEO of Channel99 and former Demandbase founder, explains how 70% of webs…
2 weeks, 2 days ago
Owning and learning from mistakes
Episode 2396
B2B marketers struggle with dark funnel attribution challenges. Chris Golec, CEO and founder of Channel99 and former founder of Demandbase, explains …
2 weeks, 3 days ago
Illuminating the Dark Funnel
Episode 2395
Most B2B marketers can't act on their attribution data because 80% of website traffic gets misclassified as "direct." Chris Golec, CEO and founder of…
2 weeks, 5 days ago